Founded in 2013 in Graz, Austria, 13&9 is a product design firm based on the partnership between 2015 Contract magazine’s Designer of the Year, architect Martin Lesjak, INNOCAD Architecture CEO and designer Anastasia Su. 13&9’s work relies on the interplay between architecturally-inspired forms and fashion and explores the approaches of different design disciplines. Based on the interaction between its founders – architects, product and fashion designers – interdisciplinary thought is encouraged in every project. The different backgrounds also give the brand the flexibility to use unconventional skills in developing new products. 13&9’s designs seek to create a unique dialogue between the individual and the environment, by expressing through design how we all are connected and impact one another. Finally, 13&9 is fully committed to producing their products in partnership with small-scale and local manufacturers to support production in the collective’s immediate area and encourage responsible environmental practices across the board. “Our aim is to strengthen the bond that exists between the product and the individual; further, we seek to transmit the label’s creative energy in each product, which we hope, provides a window into 13&9 Design’s core values as a group and what we stand for individually and collectively” says Martin Lesjak, Founder and Partner. Thanks to a wide range of influences, the overall results are unique designs that combine functional necessities and innovations with conceptual aesthetics which also offer an emotional component, adding to the product value, “the soul” of 13&9 Design.